---
title: How Comdada Used a Real-Time Performance Management Platform to Increase Call-Center Agents' Productivity
description: "How Comdata, one of the world's largest business process outsourcing providers used Gameffective's gamification platform in its call centers: a case study of driving employee accountability, engagement and knowledge."
image: https://info.centrical.com/hubfs/Comdata%20Case%20Study%20Graphic-1.jpg
---

[![Centrical](https://info.centrical.com/hs-fs/hubfs/Centrical_LogoStacked_color_1000pix%20W%20(1).png?width=1200&height=630&name=Centrical_LogoStacked_color_1000pix%20W%20(1).png "Centrical")](http://centrical.com)

[![Share on facebook](https://7528309.fs1.hubspotusercontent-na1.net/hub/7528309/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/facebook-color.png?width=24&name=facebook-color.png)](https://www.facebook.com/share.php?u=https%3A%2F%2Finfo.centrical.com%2Fcomdata-case-study-2018%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on linkedin](https://7528302.fs1.hubspotusercontent-na1.net/hub/7528302/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/linkedin-color.png?width=24&name=linkedin-color.png)](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Finfo.centrical.com%2Fcomdata-case-study-2018%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on twitter](https://7528304.fs1.hubspotusercontent-na1.net/hub/7528304/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/twitter-color.png?width=24&name=twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Finfo.centrical.com%2Fcomdata-case-study-2018%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Finfo.centrical.com%2Fcomdata-case-study-2018%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=)

![Centrical_Logo_color](https://info.centrical.com/hs-fs/hubfs/Centrical_Logo_color.png?width=133&name=Centrical_Logo_color.png)

# Driving Employee Accountability, Engagement and Knowledge 

Comdata Group is one of the world's largest business process outsourcing (BPO) providers. It operates hundreds of call-centers around the globe, with tens of thousands of employees offering, a variety of services, including sales and customer service.

In a competitive BPO market, Comdata was looking for ways to increase the productivity and efficiency of its agents. It looked for a unified solution that would successfully engage employees, drive higher accountability and better focus them on their performance.

Using Gameffective's platform, Comdata deployed gamified, real-time performance management. This process provides employees with the ability and motivation to self-track their performance against goals and benchmarks, and offers just-in-time coaching based on their needs. The results were impressive: 12% increase in sales per hour, and significant reductions in both new-hire learning curves and in ongoing training time.

 Read the case study to learn how Comdata:

- Increased employee motivation and focus
- Developed the capability to use various learning-materials to their fullest potential
- Significantly increased profitability through aiding sales and service KPIs

![Comdata Case Study Graphic](https://info.centrical.com/hs-fs/hubfs/Comdata%20Case%20Study%20Graphic.jpg?width=428&name=Comdata%20Case%20Study%20Graphic.jpg)

 

Centrical, © 2020

![](https://dc.ads.linkedin.com/collect/?pid=96832&fmt=gif) ![](https://www.facebook.com/tr?id=2577447969147196&ev=PageView%20&noscript=1)